SCM Case Analysis Assignment Conduct a case study analysis on the different characteristics of the supply chain strategy of a company you
choose from a list of possibilities, and provide that analysis in a Word document of approximately 800–1000
words. SCM Case Analysis Assignment
All operational activities begin with an estimate of what customer demands will be. Production schedules, modes
of transportation, warehouse space, and other supply chain activities are all dependent on the accuracy of the
company’s demand forecasting. The information management system must provide thorough, accurate, and
timely information so that supply chain managers can prepare and execute short and long-term plans. Satisfying
the customer is the No. 1 challenge for all demand forecasters.
By successfully completing this assessment, you will demonstrate your proficiency in the following course
competencies and assessment criteria:
Competency 1: Design a supply chain to support an organizational strategy.
Describe an organization’s business model.
Explain an organization’s supply chain strategy.
Competency 2: Improve efficiency in the supply chain.
Analyze the global challenges that an organization faces in its supply chain.
Explain the importance of aggregate planning to an organization’s supply chain and its partners.
Describe the role demand forecasting plays in an organization’s supply chain strategy.
Explain how pricing promotions are used to change demand.
Competency 4: Communicate in a professional manner that is consistent with the expectations for supply
chain managers and participants.
Exhibit proficiency in writing, critical thinking, and academic integrity by appropriately attributing
sources.

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Competency Map
Use this online tool to track your performance and
progress through your course.

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Questions to Consider
To deepen your understanding, you are encouraged to consider the questions below and discuss them with a
fellow learner, a work associate, an interested friend, or a member of the business community.
Details Attempt 1 Available Attempt 2 Attempt 3

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4/19/2020 Assessment 3 – BUS-FP3022 – Winter 2020 – Section 02

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For the following questions, refer to Fujitsu Limited’s case study, “Sony Marketing (Japan) Inc. Customer
Success,” listed in the Resources.
What is the role that demand forecasting plays in Sony’s supply chain strategy?
What factors make a demand forecasting strategy necessary, and how is Sony able to be more
responsive to its customers due to this SCM strategy?
SCM Case Analysis Assignment